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Get a Time to Reflect kit—on us!—on orders $100+.

*Get a free Time to Reflect kit with purchase when you spend $100+ (after discounts but before taxes and shipping). Offer valid on orders placed from 12/9/2024 at 3:00 a.m. ET through 12/16/2024 at 2:59 a.m. ET, while supplies last. Gift card purchases do not apply to the required minimum of $100. Offerings subject to change based on availability. Limit one per order. Standard shipping rates apply. Drunk Elephant does not offer price adjustments on previously placed orders.

 
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now $79.00
Resting C Face
C-Firma bottle on an acrylic stand behind a pink and orange background.
C-firma in a pool of serum on a pink background.
3 C-firma bottles on acrylic stands behind an orange striped wavey background.
C-Firma bottle on an orange background getting splashed with water.
Model running C-firma serum on hand on a pink background.
C-Firma™ Fresh Day Serum

A super-potent 15% vitamin C serum that firms, brightens, and improves signs of photoaging.

28 ML/.94 FL OZ

Get a Time to Reflect kit—on us!—on orders $100+
purchase option
$79.00
$79.00 $71.10
Replenishment:
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  • 10% off + Free Shipping
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Orders to US territories and military addresses will ship via USPS Priority Mail for a cost of $10.95 and will take up to 21 business days to arrive.

Or four payment installments of $19.75 by Afterpay more info
Get a Time to Reflect kit—on us!—on orders $100+
1

C-Firma™ Fresh Day Serum

1
Firm
Brighten

Designed to be mixed by you before its first use to maximize the ingredients' potency and keep the formula fresh.

Reveals a brighter, firmer, and more even-looking complexion.

Noticeably diminishes the appearance of signs of aging and photodamage.

Formulated at a skin-friendly pH of 2.5

100% free of essential oils, silicones, fragrance/dyes, and solvent alcohols.

Wait! Click here for mixing directions.

Suggested use: In the morning, apply one pump to a clean, dry face, neck, chest, and backs of hands, or mix it into your daily Drunk Elephant skincare smoothie. Don't forget to top it off with sunscreen!

Use only as directed. For external use only. Avoid contact with eyes.

key ingredients
ingredientImage
Aka the gold-standard vitamin C, l-ascorbic acid is the most well-researched and effective form of vitamin C.
ingredientImage
Has protective antioxidant benefits, particularly against UV-generated free radicals, and helps improve the stability of ingredients like l-ascorbic acid.
ingredientImage
Also known as vitamin E, tocopherol helps improve the healthy function of skin, maintain moisture levels, and improve the stability of other antioxidants and actives in a skincare formula.
Full list of ingredients:
Water/Aqua/Eau, Dimethyl Isosorbide, Ascorbic Acid, Laureth-23, Glycerin, Tocopherol, Lactobacillus/Pumpkin Ferment Extract, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra (Licorice) Root Extract, Vitis Vinifera (Grape) Juice Extract, Ferulic Acid, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Lactobacillus/Punica Granatum Fruit Ferment Extract, Propanediol, Gluconolactone, Sodium Hyaluronate Crosspolymer, Sodium Hyaluronate, Oryza Sativa (Rice) Bran Extract, Glutamylamidoethyl Imidazole, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Pentylene Glycol, Caprylhydroxamic Acid, Leuconostoc/Radish Root Ferment Filtrate, Sorbic Acid, Phenoxyethanol, Sodium Benzoate, Caprylyl Glycol, Chondrus Crispus (Carrageenan) Extract, Ethylhexylglycerin.
You'll Like These Odds
Proven to maintain nearly 95% of active vitamin C for one year after mixing^
100%
showed improvement in skin’s tone and radiance*
96%
showed improvement in overall hyperpigmentation*
93%
showed smoother skin texture*
*In a clinical study with 30 people after 4 weeks
^Results based on a 12-month real-time study
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After 4 weeks
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Before
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Umbra Cocoa, Umbrea Tinte and Umbra Sheer swirling in the middle.
tip 1

To maximize the antioxidant benefits of C-Firma, be sure to layer it under one of our Umbra sunscreens.

C-firma liquid serum base being shaken in the bottle.
tip 2

Be sure to pour all of the liquid serum base into the powder and shake for a full minute, until the powder dissolves completely.

Protini Serum goop and c-firma goop on a white background.
tip 3

Try mixing with Protini Serum for a gentle dose of exfoliating lactic acid and added firming, smoothing, and radiance-boosting benefits.

We believe in second chances: I’m recyclable!

How-to-recycle
  • Step 1: For the liquid serum base, remove the cap and toss the bottle into the recycling bin after assembling.
  • Step 2: Pop off the top
  • Step 3: Unscrew the clear vial from the top
  • Step 4: Recycle the vial and outer container
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Sun's Out Smoothie

For brighter, firmer skin with a bronzy glow

We think of our skincare routines as smoothies.

Because our products are biocompatible with skin and highly absorbable, simply mix a little of this and a drop of that in the palm of your hand and apply it all together.

Learn More
Smoothie Top Off
Smoothie Ingredients
Make your smoothie
Smoothie 0
C-Firma™ Fresh Day Serum
28 ML
Smoothie 1
Protini™ Polypeptide Cream
50 ML/1.69 FL OZ
Smoothie 2
D-Bronzi™ Anti-Pollution Sunshine Drops
30 ML/1 FL OZ
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C-Firma™ Fresh Day Serum
KEY INGREDIENTS 15% l-ascorbic acid + ferulic acid
USE Morning
PERFECT WHEN YOU Want to brighten uneven skin tone and firm skin with the freshest vitamin C around
Protini™ Powerpeptide Resurf Serum
KEY INGREDIENTS 10% lactic acid + 11 signal peptides
USE Anytime (day or night)
PERFECT WHEN YOU Are looking for gentle AHA exfoliation to smooth skin texture, firm skin, and plump fine lines and wrinkles
T.L.C. Framboos™ Glycolic Night Serum
KEY INGREDIENTS 10% AHA + 1% BHA
USE Night
PERFECT WHEN YOU Need a powerful nightly exfoliant to resurface skin, reduce blemishes and fine lines, and minimize pores
KEY INGREDIENTS
15% l-ascorbic acid + ferulic acid
USE
Morning
PERFECT WHEN YOU
Want to brighten uneven skin tone and firm skin with the freshest vitamin C around
KEY INGREDIENTS
10% lactic acid + 11 signal peptides
USE
Anytime (day or night)
PERFECT WHEN YOU
Are looking for gentle AHA exfoliation to smooth skin texture, firm skin, and plump fine lines and wrinkles
KEY INGREDIENTS
10% AHA + 1% BHA
USE
Night
PERFECT WHEN YOU
Need a powerful nightly exfoliant to resurface skin, reduce blemishes and fine lines, and minimize pores

A NOTE FROM TIFFANY

C-Firma has always been my beloved brightening serum, but as we started selling globally, I had a feeling our customers weren’t getting the freshest possible C-Firma (it takes longer to ship overseas). For l-ascorbic acid to diminish signs of sun damage, fight free radicals, and really brighten the skin, it has to be the right pH, be surrounded by the right ingredients, and be stable. That’s not easy. So we had the idea to deconstruct it. Let the consumer be the mixologist! Now it comes with two vials you mix together. You make it yourself one time only—and it never touches the air, so it’s as fresh as can be. Introducing C-Firma Fresh!

A signature of Tiffany

#barewithus
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